In this module, you’ll dig deep into your story (both personal and professional) in search of clues or 'red threads' about who you are, what has shaped you and what your most authentic business purpose might be.

Even if you think you think you already have clarity on your business purpose or why, it's definitely worth working through this phase to gain insight into your 'Origin Story' which will be so useful when it comes to marketing and promoting your services further down the line.

We’ll also explore any unhelpful stories (i.e your 'Fairy Stories') you’ve been telling yourself about work and starting a business and begin to reframe them so that they no longer hold you back.

This module is all about visualising what life will be like when you're running your happy, you-shaped business and the legacy you want it to leave in the world.

It's all too easy to get caught up in what society's definition of happiness and success is and lose sight of our own. Expectations of friends and family members can also cloud our judgement.

Getting clear on your own definition of work happiness and success will help keep you focused on the right goals and dreams for years to come.

This module is all about starting to uncover the insights from your stories and happy business visualisations. You’ll bring together any patterns and themes that emerged from your reflection sin Modules 1 and 2.

From these patterns you'll be able to decode and define your own unique core values. These core values will form the very foundations and roots of your happy, you-shaped business; ensuring that it becomes an extension of who you are. They’ll also help you make decisions in your business that align with your authentic self and ‘why’ for years to come.

Your values will become the guides or compass that determine pretty much every decision you’ll make in your business in the future; from identifying your ideal client to crafting your brand messaging and marketing content.

This module is where you’ll start to translate all your values and story insights into your new fledgling business' purpose and mission.

You’ll also start to consider who could benefit from your business' purpose and mission; who your dream clients will be. Getting clear on your purpose and mission will help you articulate your why to prospective clients, ensure you make aligned decisions and choices and keep you motivated if and when things get a little blurry or you get blown off course further down the line.

Your strengths-based products and services which will bring your values to life, help you execute on your mission and purpose and ultimately solve the problems/ meet the needs of your dream clients and customers.

Before you can start designing and building out your strengths-based, superpower products and services (or before you can start 'growing your branches'!), you're going need to identify what your innate talents, gifts and strengths actually are.

In this module, you’ll learn how to apply strengths and Positive psychology so you can identify and articulate what makes you shine.

Your unique talents and strengths are the things you'll become 'famous for'. The things you can't help but do because you're energised by them.

They’ll also inform the activities you will want to monetise in your you-shaped business because they'll generate the most impact, joy and ultimately profit when you use them.

In this module, you’ll explore how you can leverage your existing (and even create new) superpowers from your innate talents and strengths.

You’ll also learn the art and psychology of creating offers that actually sell.

This module is all about It's all about embracing who you are and your own unique personality preferences.

Your uniqueness is what you’ll become known for and what'll make you stand out from the crowd. Your dreamy clients will be drawn to your unique brand of magic.

The insight from this module is gold dust when it comes to making decisions about the attraction and marketing strategies that will best suit your individual personality type.

In this module, you'll explore ways to weave insights about your personality preferences into the way you'll best attract your dream clients - i.e your aligned attraction strategies.

You'll learn there are so many ways to market your business that don't necessitate being loud and extroverted. There are plenty of approaches that suit all different personality preferences.

The trick is to lean into who you are and then select the approaches that feel most YOU-shaped and aligned. That way, you might even find marketing your business fun and full of ease!

In this module you’ll explore how you're going to show up and how you want your dream clients to experience your beautiful new business.

Defining your unique, you-shaped business brand will ultimately help you magnetise and attract your dream clients (and repel the nightmare ones!)

Your business brand will influence everything from how you'll show up, your tone of voice, the messages and stories you share to your visual identity and business name.

In this module you’ll learn about the neuroscience of confidence and you’ll learn a few practical strategies and hacks to help keep any pesky mindset critters at bay as you start to put yourself out there.

This module is all about harvesting the fruits of your labours - all the hard work you have put in over the programme. Celebrating just how far you have come!

Both in your mindset and your business strategy. These are the foundations that will ultimately enable you bring your business dreams to fruition; in terms of your impact, happiness and income.

pulling it all together in one place and formally committing to how you want your business to look and feel moving forward.

You’ll consolidate how you will bring your whole self to your business and make a compelling plan for your next steps as you embark upon your journey of self-employment.