The Soulful Scaling Private Podcast
You’ve evolved but your coaching business hasn’t.
Let’s fix that.
A private podcast for established coaches who want to evolve their offers, positioning & business model to match the depth of their expertise now — so they can earn more, work less & feel excited by what’s possible again.
(without starting from scratch, working harder, or risking the brilliant business they’ve built.)
Maybe you can relate…
You left corporate years ago and built the kind of business you could only dream of when you first qualified. And, unlike so many of the coaches in your cohort, yours actually worked.
You have a steady(ish) stream of clients, a decent income, offers that sell and marketing that works. But lately you’ve been feeling a bit flat; a bit ‘meh’ - like you’re just going through the motions.
The fleeting thoughts about whether this is what you really want to be doing for the rest of your career, have become more persistent - and harder to ignore.
Social media has started to grate (even more than usual!) and every post feels like you’re pulling teeth because, if you’re really honest, you just aren’t as passionate about what you’re sharing. So you do the bare minimum you can get away with.
Your “One Day” journal is jam-packed with ideas for new offers, deeper work and things you’d love to explore. But they’re a departure from what you’re known for now, and you have no idea whether any of them would actually sell. So they never see the light of day.
Meanwhile, you keep having the same conversations, about the same topics, with the same kinds of lovely clients you know you can help. And you do help them.
But the uncomfortable truth you’ve been trying to ignore is that: You used to really bloody love this.
The leads. The sales. The clients. The work. The possibilities. But now, most days you find yourself thinking: Oh God, I’ve got to do all the same shit all over again tomorrow.
Let’s face it. You’re bored.
But you daren’t admit it out loud because you’ve spent years building a coaching business that actually works — and especially in this climate, you’re scared to rock the boat. Because what if you change it... and break the very thing that pays your bills?
Deep down, you know that your boredom isn’t the real problem.
The real problem is that this boredom is leaking into your business.
🫣 You’re doing the bare minimum of marketing, so fewer people are seeing your work.
🫣 You’re not sharing your profitable new ideas because they don't fit your current positioning.
🫣 Your expertise has deepened, but you’re still selling offers designed by a previous version of yourself.
🫣 You’re attracting lovely clients you can help, but not necessarily the more sophisticated clients who would stretch you, excite you and happily pay more.
In short, you’re leaving income, impact and intellectual fulfilment on the table every day you don’t address your boredom.
This is where you’ve landed:
You’ve decided something needs to change, even though rocking the boat feels risky. But underneath the nerves, there’s a flutter of something you haven’t felt for a while.
Genuine excitement about what could come next.
It’s official: you’ve outgrown the coaching business you built with blood, sweat and tears. Your offers, income and clients no longer reflect your deep expertise or the work you want to be known for now.
But you also have absolutely no desire to burn down everything you’ve worked so hard to build over the last few years. You’re ready to evolve your business to match the coach and leader you’ve become, but only in a way that doesn’t risk your financial security or reputation.
You’re finally ready to set the wheels in motion and do something about it.
You want:
🦅 To work with more advanced clients, who go deeper and are ready to pay you the price you set
🦅 To do more interesting work that really challenges you intellectually
🦅 A bolder more YOU-shaped brand and biz that reflects who you are today
🦅 Fewer client delivery hours and more time to enjoy life at a calmer pace with more white space; while peri/ life/ family commitments/ health do their thing.
You also know that this kind of evolution is going to take more than strategy alone. It’s going to take deep, identity-level work to reconfigure your business around who you’ve become in this season of life. And you’re here for it.
In this private podcast you’ll discover:
🦅 Why evolving and scaling often creates more discomfort before it creates ease and how to navigate that transition without compromising your financial security and reputation
🦅 Where your identity has outgrown your brand, offers, pricing and positioning, and how that mismatch is actually capping your income and impact
🦅 Why refinement, productisation, subtraction and simplification are the real levers of soulful, spacious business growth and evolution
🦅 Whether you've accidentally built a business that rewards your stress behaviours — and how to evolve it to bring out your best instead.
🦅 What it really takes to lead and grow your coaching business, without abandoning yourself in the process
Think of it as an honest, behind-the-scenes conversation for established coaches who’ve outgrown the business that got them here — and want a more profitable, spacious and YOU-shaped next chapter that reflects who they’ve become and the life they want now.
This private podcast is for you if:
✔️ You’re already working full-time in your coaching or consulting business; B2B, B2C or both
✔️ You’ve consistently sold higher-ticket coaching and consulting packages & programmes (c.£2.5k+)
✔️ You’re experienced, capable and respected, and want the next iteration of your business to be more profitable and feel more YOU-shaped and spacious
It’s not for you if:
❌ You’re recently qualified or not yet consistently working with paying clients
❌ You want a quick-fix hacks and strategies - not a thoughtful, identity-led approach to self-leadership and business growth strategy
❌ You’re not prepared to refine your business and go deep into your identity as a coach and leader
Meet your host
Hi, I’m Sarah Clarke. Mum, business mentor, leadership coach, and self-confessed positive psychology and neuroscience geek - and a lifelong nature-lover.
For over 20 years, I’ve worked across corporate and entrepreneurial spaces designing 1:1 and group coaching and leadership development programmes. I have successfully evolved my coaching business over the last 8 years all the way from returner coaching in 2018, to career to work happiness coaching in 2020 to to leadership and founder coaching in 2021.
Since moving into mentoring other founders in 2021, I’ve worked with hundreds of ambitious coaches and leaders and scaled my own coaching business to over six figures; creating multiple high-level group and 1:1 offers and generating over £300k in the last three years alone.
I’ve grown a combined audience of 14k+ across Instagram, Facebook, LinkedIn, and email, trained extensively in neuroscience, positive psychology, physical intelligence, performance and strengths-led coaching, and am certified in multiple psychometric tools (Hogan, MBTI, CliftonStrengths)
The Soulful Scaling private podcast exists because I kept seeing the same pattern: brilliant, established coaches whose expertise had deepened, priorities had changed and ambitions had evolved — but whose offers, pricing and business model were still built for the coach they used to be.
They knew something needed to change, but they didn’t want to start again, work harder or risk the brilliant business they’d spent years building.
This podcast explores the alternative.
I help established coaches evolve their business to match the coach & leader they’ve become — so they can earn more, work less and feel excited about what’s possible again, without the hustle, hype or burnout.
