The Soulful Scaling™ Private Podcast
You’ve evolved but your coaching business hasn’t.
Let’s fix that.
A private podcast for established coaches who want to consistently earn more & work less as the coach they’ve become; reignite your startup spark.
(without starting from scratch, working harder, or risking the business that got you this far.)
Maybe you can relate…
You left corporate a while back & built the kind of business you could only dream of when you first qualified. And, unlike so many of the coaches in your cohort, yours actually worked.
You have a steady(ish) stream of clients, a decent income, offers that sell and marketing that works. But lately you’ve been feeling a bit flat; a bit ‘meh’ - like you’re just going through the motions.
You’ve started to feel a low-level resentment when you look at your packed calendar because you know deep down your rates are too low and no longer reflect the depth of your experience.
The fleeting thoughts about whether this is what you really want to be doing for the rest of your career, have become more persistent - and harder to ignore.
Social media has started to grate (even more than usual!) and every post feels like you’re pulling teeth because, if you’re really honest, you just aren’t as passionate about what you’re sharing. So you do the bare minimum you can get away with.
Your “One Day” journal is jam-packed with new theories and deeper, more nuanced ideas you’d love to share. But because everything still feels tangled and abstract, you keep them to yourself so as not to confuse your audience. You stick with what you know and are known for. Your most profitable ideas never see the light of day.
Meanwhile, you keep having the same conversations, about the same topics, with the same kinds of lovely clients you know you can help. And you do help them. But the uncomfortable truth you’ve been trying to ignore is that: You used to really bloody love this.
The marketing. The sales. The clients. The work. The possibilities. But now, most days you find yourself thinking: Oh God, I’ve got to do all the same shit all over again tomorrow.
Let’s face it. You’re bored.
But daren’t admit it out loud because you’ve spent years building a business that finally works, and - especially in this climate - you’re scared to rock the boat. Because what if you change it... and break the very thing that got you this far?
Deep down, you know that your boredom isn’t the real problem.
The real problem is that this boredom is leaking into your business.
🫣 You’re doing the bare minimum of marketing, so fewer people are seeing your work.
🫣 You’re not sharing your profitable category-defining new ideas because they don't fit your current positioning.
🫣 Your expertise has deepened, but you’re still selling ‘accessible’ offers designed by a previous version of yourself.
🫣 You’re attracting lovely clients you can help, but not necessarily the more sophisticated clients who would stretch you, excite you & happily pay more.
In short, you’re leaving income, impact & intellectual fulfilment on the table every single day you don’t address your boredom & evolve your business.
This is where you’ve landed:
It’s official: you’ve outgrown the coaching business you built with blood, sweat & tears. Your offers, income & clients no longer reflect your deep expertise or the work you want to be known for now.
You’re finally ready to take your coaching business to the next level, even though ‘rocking the boat’ feels risky. But underneath the nerves, there’s a flutter of something you haven’t felt for a while.
Genuine excitement about what’s coming next.
But you also have absolutely no desire to burn down everything you’ve worked so hard to build over the last few years. You’re ready to evolve your business to match the coach & leader you’ve become, but only in a way that doesn’t risk your financial security or reputation.
You’re ready to do something about it. You want:
🦅 To work with more advanced clients, who go deeper & are ready to pay you the price you set
🦅 To do more interesting work that really challenges you intellectually
🦅 A bolder, more unique, YOU-shaped brand and biz that reflects who you are today
🦅 Fewer client delivery hours and more time to enjoy life at a calmer pace with more white space; while peri/ life/ family commitments/ health do their thing.
You also know that this kind of evolution is going to take more than strategy alone. It’s going to take deep, identity-level work to reconfigure your business around who you’ve become in this season of life. And you’re here for it.
In this podcast you’ll discover:
🦅 Why evolving and scaling often creates more discomfort before it creates ease, and exactly how to navigate this transition without compromising your financial security and reputation
🦅 When your identity has outgrown your brand, offers, pricing and positioning, how that mismatch is actually capping your income and impact
🦅 Why refinement, productisation, subtraction and simplification are the real levers of soulful, spacious business growth and evolution
🦅 Whether you've accidentally built a business that rewards your ‘Dark Side’ stress behaviours — and how to evolve it to bring out your ’Bright Side’ best instead.
🦅 What it really takes to lead and scale your coaching business, without abandoning yourself in the process
Think of it as an honest, behind-the-scenes conversation for established coaches who’ve outgrown the business that got them this far. You want a more profitable, spacious and YOU-shaped next chapter that reflects who you’ve become and the season you’re in now.
This podcast is for you if:
✔️ You’re already working full-time in your coaching or consulting business; B2B, B2C or both
✔️ You’ve consistently sold higher-ticket coaching and consulting packages & programmes (c.£2k+)
✔️ You’re experienced, capable and respected, and want the next iteration of your business to be more profitable and feel more YOU-shaped and spacious
It’s not for you if:
❌ You’re recently qualified or not yet consistently working with paying clients
❌ You want a quick-fix hacks and strategies - not a thoughtful, identity-led approach to self-leadership and business growth
❌ You’re not prepared to refine your business and go deep into your identity as a coach and leader
Meet your host
Hi, I’m Sarah Clarke. Mum, business mentor, leadership coach, and self-confessed positive psychology and neuroscience geek - and a lifelong nature-lover.
For over 20 years, I’ve worked across corporate and entrepreneurial spaces designing 1:1 and group coaching and leadership development programmes. I’ve successfully evolved my coaching business over the last 8 years all the way from returner coaching in 2018, to career to work happiness coaching in 2020 to to leadership and founder mentor-coaching in 2021.
I’ve worked with hundreds of ambitious coaches and leaders and scaled my own coaching business to over six figures; creating multiple high-level group and 1:1 offers and generating over £300k in the last three years alone.
I’ve grown a combined audience of 14k+ across Instagram, Facebook, LinkedIn, and email, trained extensively in neuroscience, positive psychology, physical intelligence, performance and strengths-led coaching, and am certified in multiple psychometric tools (Hogan, MBTI, CliftonStrengths)
The Soulful Scaling™ private podcast exists because I kept seeing the same pattern: brilliant, established coaches whose expertise had deepened, priorities had changed and ambitions had evolved — but whose offers, pricing and business model were still built for the coach who started their business.
They knew something needed to change, but they didn’t want to start again, work harder or risk the brilliant business they’d spent years building. This podcast explores the alternative way forward.
I help established coaches evolve their business to match the coach & leader they’ve become — so they can earn more, work less & genuinely feel excited about what’s possible again, without the hustle, hype or burnout.
Your business still works. But it no longer reflects, stretches or excites the coach you’ve become.
It’s time to reinvent your business around your best thinking now — without sacrificing the income, audience & reputation you’ve worked so hard to build.