Skyward
An intimate mastermind for established coaches who want to scale sustainably, soulfully & spaciously in 2026.
(without louder marketing, burning out, or burning down the brilliant business you know you’ve outgrown.)
Let me guess…
You’ve already built what once felt impossible. Clients come in. Money comes in. Your work genuinely changes lives. From the outside, your business looks brilliant.
And yet, scaling still feels fragile. Income often comes in waves, your boundaries soften when sales feel uncertain and when well-paying, demanding corporate clients ask you to put together yet another bespoke workshop or leadership programme.
Your business growth relies on you running on fumes just to hold everything together. You’ve essentially become very expensive Sellotape.
You’re genuinely craving more time to actually enjoy the life (and people) you started your business for in the first place. But you’re also not willing to shrink your ambition or confine your creative brain.
What’s really been going on
You’ve built your business your way over the last few years. Thoughtfully, ethically, with heart, soul and depth.
On paper, it works. (Hurray!) And yet - whisper it quietly - you’ve started to feel a bit resentful of it all. You’ve been hovering between £4k–£7k months for the last 6 months but you’ve reached capacity.
But you can’t see how to grow without doing more.
You’re wildly ambitious and you know you’re capable of more. You want to make more impact and income in 2026, just not by having to do more.
What you’re ready for now
After years of flying by the seat of your pants (which is a totally legitimate startup strategy btw 🙃 ), you’re finally ready for a different way of doing business.
An approach that feels calmer, deeper and more predictable. You crave gentle, repeatable, seasonal rhythms to soothe your frazzled nervous-system.
You want a ‘grown-up’ business that can actually sustainably support the life you started your business for in the first place.
Your thinking has expanded. Your depth has matured. Your leadership and coaching mastery have evolved.
This plateau you’re experiencing isn’t a lack of ambition or ability. It’s simply a sign that you have outgrown the way your business currently works.
You know it’s time for your business model, offers, pricing, messaging and clients to rise up to meet the coach and leader you’ve become.
Skyward was created for this exact moment.
I built this mastermind because I was you.
Hi, I’m Sarah Clarke. Mum, business mentor, leadership coach, self-confessed positive psychology and neuroscience geek - and a lifelong nature-lover.
I started my own returner coaching and consulting business in 2016 after being made redundant from my Head of Talent role.
I went on to build and scale a profitable career coaching and leadership consultancy business from scratch to over six figures, with blood, sweat, tears (and a healthy dose of imposter syndrome.)
I soon realised that trading time for money wasn’t a scalable strategy, financially or emotionally.
I’ve since created and sold out dozens of group coaching offers and have successfully evolved my niche over the last 8 years.
I know exactly how it feels to outgrow your niche, offers, clients and messaging. But to feel afraid of burning down - what ‘works’.
Since 2021, I have worked with hundreds of ambitious leaders and coaches; scaling my business to over 6 figures; through multiple high-level group and 1:1 offers which have generated over £300k in the last three years alone.
I’ve grown a combined audience of 14k+ across Instagram, Facebook, LinkedIn, and email, trained extensively in neuroscience, positive psychology, performance and strengths coaching, and multiple psychometric tools (Hogan, MBTI, CliftonStrengths)
Skyward exists because I kept seeing the same pattern: brilliant, successful coaches reaching a plateau where the hustle that got them to where they are now no longer fits who they’ve become - but no clear, grounded alternative is offered.
Skyward is the mastermind where we rewrite the narrative that scaling always has to mean doing ‘more’.
What you actually want
At this stage in business, your growth is no longer about performing for visibility’s sake, being ‘more consistent’ or scrabbling around every month to hit your income goals.
It looks like:
🧘🏽♀️ Predictable, monthly recurring income from an ecosystem of scalable, signature 1:1 and group B2B or B2C offers
🧠 Intellectually stretching, well-paid work where you get to go deeper with fewer, premium clients
🌟 Advanced clients who meet you at your depth, get exceptional results and stay in your world for longer
🌳 A simple, ethical marketing and offer ecosystem that attracts, nurtures and retains a sustainable flow of dream clients each month
⛰️ More income working fewer hours, creating real white space so you can enjoy your life and resource yourself fully
You want all this but only if it’s built in a way that reflects the coach and leader you’ve already become.
You want growth that protects your energy, regulates your nervous system and gives you more white space to live life richly.
You want growth that does not rely on you constantly being “on”, running expensive ads, or building a big team just to hold things together.
In short, you want to grow your impact and income with integrity, depth, clarity and calm. A business that feels good. Does good. And finally rewards you properly for the calibre of work you do.
How life will be different after Skyward:
Picture the scene, 6 months from now…
You open your laptop and feel clear, not cluttered because you know exactly how to create content that speaks to the elevated version of your Goldilocks ideal client in your marketing and offers, and how to articulate your unique value without diluting your depth.
You write, create and share your ideas and authentic philosophies from the heart, without sanding down your edges. Which in turn prompts heartfelt DMs and replies from prospective Goldilocks ideal clients who see themselves in your words, and who already meet you at your level.
Your offers are more streamlined, pay you more and take clients deeper and further - and yet feel lighter to deliver because these clients are more resourced, more capable and more aligned.
🦅 You exhale as your monthly revenue stabilises because your marketing and offer ecosystem creates gentle predictability and a clear journey for clients to enter your world and stay season after season.
🦅 Consistent £10k months stop feeling wildly out of reach and start feeling like a natural, really achievable baseline.
🦅 You take Fridays off without even a hint of guilt. You leave space in your calendar and actually spend it doing joyful things you’ve been meaning to do for ages.
🦅 A spa day with girlfriends, that new exhibition at the V&A, a good stomp through the hills with a picnic.
🦅 Your shoulders drop because you’re no longer holding your business together with pure adrenaline.
Your business finally feels steady. Capable of holding your life and your ambition, without compromising either.
This is Skyward™
Skyward™ isn’t about doing more. It is about allowing your business to finally catch up with you.
This is a six-month, high-level mastermind for established coaches who want to evolve and scale through refinement, alignment and grounded self-leadership, rather than pressure, urgency and over-extension.
Inside Skyward™, we bring three things that most masterminds treat separately, back into alignment:
1. Your evolved identity - who you’ve become as a coach and leader through the lens of the Hogan leadership psychometric.
2. Your business model - how your business makes money through your marketing and offer ecosystem.
3. Your messaging & brand - how you’re positioned and perceived in the market
When we work on these three inter-connected levels, growth becomes calmer. Income becomes steadier. And your business and nervous system start to feel like they can actually hold your life and ambition again.
Skyward works on 3 interconnected levels
Identity-led Recalibration & Strategy
Your identity and self-concept are the single biggest drivers of business success so we make them visible with Hogan.
Your Hogan leadership psychometric reports reveal the gap between how you see yourself and how you’re perceived in the market. (i.e your reputation and brand).
Uncover who you are as a leader, what drives you, what stress responses might derail you when left unconscious, and where the untapped potential of your business really lies.
You’ll uncover the new leadership identity you’ve grown into and create a plan to claim this version of you in every part of your business.
2. Business Model Realignment
You’ll refine or redesign your marketing and offer ecosystem so it leverages your capacity and the depth of your expertise
This looks like high-level offer refinement, design, positioning and pricing
Ethical offer ecosystem mapping for predictable, spacious monthly revenue
Messaging upgrade and refinement to elevate your brand and marketing
More advanced clients who go deeper and stay longer
3. Nervous-System Safe Messaging & Brand
Reclaim your voice so your content flows again - from authentic clarity, not effort. Not louder, just truer, more resonant and more you.
Fortnightly copy coaching, refinement and feedback on your words
Messaging that deeply moves people and no longer feels like a performance
Authentic visibility that doesn’t spike your nervous system
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Grounding into who you truly are in this season of your life - before the ‘shoulds’, your Corporate Hangover and social media noise - and then reclaiming your identity power as the authentic coach and leader you’ve become in every part of your business.
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Refinement and simplification of your misaligned, under-priced offers and performative messaging so only the most resonant, high-value work remains - because pruning encourages healthy growth.
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You are the energy source of your business so everything grows in harmony when you are resourced - so by tending to your nervous system, boundaries, seasonal cycles, and capacity your business doesn’t just scale, it sustains soulfully.
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Your marketing and offer ecosystem becomes a nourishing, seasonal path - not a ‘funnel’ to push people through - where each offer invites your Goldilocks ideal client deeper, with gentle pacing and clear next steps - clients return season after season. You’ll create or refine and link together your Garden Gate Offer, Seasonal Mini-Offers and a Scalable Signature Offer so your Goldilocks ideal client stays in your world for longer.
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This is where your visibility and thought leadership become magnetic - not manicured - and your quirks, story, voice, and truth become uncopyable and unmistakably you - a ‘movement-level’ brand which draws your most aligned people in and repels the rest.
Why this is a group/ hybrid 1:1 mastermind
At this stage in business, your fastest growth doesn’t happen in isolation. There is pure magic in the insights that surface when ambitious, purpose-led women come together.
Skyward is intentionally intimate because being witnessed by other brilliant women at the same edge of evolution and expansion sharpens your thinking, deepens your authority and strengthens your leadership.
And practically speaking, group-centric business models are often the key to creating more sustainable income in fewer hours. Groups have been integral to me scaling my own coaching business to over 6 figures.
But inside Skyward, we don’t just talk about group offers. You’ll design a sustainable marketing and offer ecosystem that respects your own unique personality, leadership style, energy and income goals, so it actually supports life you want to live.
What you can expect when you join Skyward:
✅ Hogan Leadership Psychometric Assessment and feedback - high-level 1:1 executive coaching to uncover how your identity has evolved, how to contain your unconscious ‘Dark Side’, map the true potential in your business and create a personalised plan to claim it. (worth £1500)
✅ Quarterly 1:1 Coaching Calls - deep-dive sessions for personalised identity, messaging and business model recalibration.
✅ Fortnightly Group Mastermind Calls - peer-to-peer consulting and hot-seat coaching, where emotional clarity meets strategic direction with a curated group of established peer coaches who meet you at your depth.
✅ Fortnightly Copy Coaching - finesse your words with our incredible resident copy coach - so the right people are drawn to your work and the rest unfollow.
✅ Private Community - mid-week office-hours support and strategy refinement, accountability, celebration, reflection and inspiration so you can always move forward.
✅ In-Person Strategy & Social Day - wholesome, meaningful IRL connection, peer-to-peer learning, vision mapping, and big breakthroughs.
✅ Lifetime access to all my business strategy curriculum in Fruitful Founder, including: plug-and-play offer and messaging frameworks, lead magnet, welcome and launch sequence templates, high-converting masterclass and sales models, access to my custom GPT messaging lab, and access to ad hoc guest expert workshops.
You get all the tools, strategy and support to scale your business soulfully and spaciously this year.
You’ll feel right at home in Skyward if:
You’re an established, qualified coach or consultant with expert experience
You have proven signature systems or methods (even if they still need a bit of refinement)
You have created and sold higher-ticket (£2k+) 1:1 and or group coaching offers, either B2B or B2C
You are hovering around £4k–£7k months
You’ve hit a ceiling you can’t quite name, but you can feel it and you’re ready to stop circling and finally claim your next level
You crave deeper work with more advanced, aligned clients, stronger authority and refined simplicity
You want your next chapter to feel lighter and more spacious, not heavier
You’re ready for a business that finally reflects the woman and coach you’ve already become
I’m not here to convince you either way - you probably know if this feels like a good fit if you’ve made it this far. 🙃
What you really want to know is what the investment is:
Skyward is a six-month, high-touch mastermind for established, purpose-led coaches, integrating deep psychometric-led 1:1 self-leadership and identity work with intuitive, identity-first business strategy, all supported by a carefully curated collective of ambitious peer coaches.
There are only six places available in this founding cohort and we start on Wednesday 25th February.
As a founding cohort, the investment is the lowest it will ever be for six months term-time 1:1, group and psychometric support:
Pay in Full:
£4750 + VAT
OR
Pay Monthly:
£599 + VAT x 8
For context, my 6 month VIP 1:1 support starts at £6k + VAT and I am fully booked until May.
This won’t be the right fit if:
You’re still creating or validating your first ever signature offer
You are still ‘building’ or in the early-stages and want step-by-step hand-holding
You are looking for clinical funnels, hacks or plug-and-play marketing
You want louder visibility rather than truer, more authentic positioning
You are chasing hype, hustle, overnight success, ‘Badass CEO Era Vibes’ or virality
This is an intimate room for nuanced, grown-up business growth.
From scattered & stressful to systemised, soulful & spacious
We take all that brilliance sitting untapped in your Google Drive - the workshops, frameworks, thinking, client results, lived wisdom - and gently shape it into:
🦅 Clear, systemised 1:1 and group signature offers instead of endless bespoke work.
🦅 Repeatable delivery rhythms that calm your nervous system.
🦅 Seasonal marketing campaigns that create demand without constant chasing.
🦅 Messaging that positions you as the authority before the conversation even begins.
🦅 An offer ecosystem that serves clients more deeply and keeps them in your world longer.
So that:
🦅 Your income becomes more predictable.
🦅 Your diary has more white space.
🦅 And your impact and authority actually expands… without you working harder.
You move from the flying-by-the-seat-of-your-pants version of success. (Good money. Meaningful work. But a thoroughly dysresgulated nervous system.)
TO..
✅ Knowing exactly which levers to pull to create predictable revenue every month.
✅ Clear, uncopyable high-ticket 1:1 and group offers that become premium and repeatable.
✅ Clients contact you already understanding your value.
✅ Time off doesn’t trigger panic.
✅ Your business finally feels calm, spacious…and grown-up in the best possible way.
If this sounds like a future state your nervous system (and bank balance 🙃) would benefit from in 2026, this exactly the work we're starting inside Skyward.
There are only six places available in this founding cohort and we start on Wednesday 25th February.
As a founding cohort, the investment is the lowest it will ever be for six months term-time 1:1, group and psychometric support:
How I’ve scaled to over 6 figures using the Skyward philosophies
FAQs
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I have personally had great success of scaling my coaching business by creating both B2B and B2C group offers, workshops and programmes to complement my 1:1 work.
But I believe the offers you decide to create are ultimately up to you! It is definitely possible to scale through high-ticket 1:1 offers, particularly if you are selling to corporate.
I will work with you to define the most aligned and profitable hours for your personality, life and income goals.
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It depends! If you’re still in the ‘building’ phase of your business (1-2 years in) and you are yet to systemise your philosophy and/ or approach to your coaching or consultancy work, I recommend you craft your signature offer first.
Check out Fruitful Founder if you are looking for support with this!)
If you are more established (2 years+ in) and you have been creating ad hoc offers and workshops for corporate, or serving 1:1 clients deeply over the last few years, the chances are you do have a signature method, but you haven’t quite crystallised it yet.
I will help you fast-track this process in Skyward, plus you’ll have access to the full course curriculum from Fruitful Founder if you ever get stuck.
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Skyward is about refinement, and very often subtraction, not addition or doing more. Our aim is make your business simpler and more sustainable so it fits in with your life and income goals.
Depending on where you are, I would recommend you ideally spend between 2-4 hours per week working on your business as opposed to in your business.
Plus the fortnightly term-time mastermind calls and quarterly 1:1s
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The mastermind calls take place every other Wednesday 11-1:30 UK term-time only. The first call is 25th February.
All calls are recorded and uploaded to your community platform on Circle, The Orchard, if you can’t make it live.
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I’ll be honest, social media has been a huge part of my own marketing mix and strategy over the last 8 years. And although I have a love / hate relationship with it!? the strategies I teach do require you to have some social media presence.
That said, I don’t believe you need a huge audience of 1000s of followers in order to create a sustainable coaching business. For me it is more about the quality of those clients and how engaged and connected to you they feel, which is the work we do in Skyward.
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I suspect I have ADHD - but have not yet been diagnosed. I have a very busy, creative, deep-thinking brain. Which over the years,I have come to realise is my superpower as an entrepreneur.
I have the gift of being able to spot the patterns you are too close to see in yourself and I can follow even the wildest train of thought.
Skyward philosophies are shaped around the approaches that have enabled me to scale my own coaching business with a sensitively wired, creative and deep-thinking brain. Here are a couple of ways Skyward is shaped around these traits:
I tend to actively reject rigid structures and have learned that containment from gentle, seasonal rhythms suits my rebellious brain better.
I can’t bear superficial conversations so I have crafted high-ticket offers that allow me to go deep, protect my energy and make more impact and income consistently.
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I am fiercely protective of the energy in the group and commit to curating an intimate group of ambitious, purpose-led established coaches with whom you will share this journey.
Every coach will be qualified, established, values-led, generous and deep-thinking.
I work with a wide range of coaches operating in B2B/ corporate and B2C spaces. Established leadership coaches and consultants, career coaches, wellbeing coaches, nutrition coaches and parent/ matrescence coaches will feel right at home in Skyward.
If this page has piqued your curiosity and you’re ready to scale your coaching business in a way that works with your life and your brain this year, I’d love to chat. No strings, just a friendly conversation to see if Skyward is a good fit.
Sarah x
Kind words from happy clients
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This week I sold the first spot on my programme. And the wider confidence has supported me to make 2 other sales this week (and it's only Tuesday!). This is huge for me. I can comfortably pay myself for a couple of months from this, while also saving for tax and re-investing in things like supervision and CPD.
Sam Kennedy-Christian, Mental Load Coach & Fair Play Facilitator
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Joining Fruitful Founder has easily been one of the best decisions I've made since starting my business. It's been the perfect combo of an inspiring, supportive group programme with the flexibility to grow your business in a way that works for you. What I love most is that it's all built on authenticity and ethical marketing. No gimmicks or sleazy sales tactics, just real and meaningful results.
Katrina Court, Coach for Career Mums
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I designed a new signature programme that I put my heart and soul into, which I now feel really proud of and in love with - and I sold 3 spaces on the programme once I released it into the world. I created a Summer mini programme which I sold using new strategies - and I sold out all 5 spots within a week. Joining Fruitful Founder been an enriching and self-affirming experience.
Tamsin Williamson - The Parenthood Coach
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It [Fruitful Founder] is the best thing I've invested in. Hands down. It's been incredible. Everything about it from the confidence I've gained to properly lean into my business and believe it can happen to the skills I've learned, to the community. It's just not the same as any other business coaching courses.
Jen Elworthy, Career & Fertility Coach
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I feel I can celebrate what makes me uniquely me- with a signature solution that brings together my unique skill I know who I am speaking to and what they need to hear. I know my value. I signed 4 clients on my signature solution within 2 weeks of launching. This made my investment back on Fruitful Founder x 2.
Becca Meadows - Women's Health & Leadership Consultant
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I've built a whole business, including an email list and learned how to maximise sales. I'm still on an early journey but I have the tools and the confidence to make this a success. I now have a framework to go back to, rinse, repeat and improve.
Katherine Scott - Career Coach for Creatives
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![Litsa Smith]()
Thank you so much for sharing your knowledge and experience in such a practical, useful and game-changing way so I don't ever have to go back to the corporate world!
Litsa, Implementation Mentor & Consultant
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I feel like I have a clear product to sell now (it was a bit woolly before!), which also means that I'm clearer in my marketing and my content. Even though I already felt clear on my niche, the work in your programme has encouraged me to look deeper and more specifically at the challenges my ideal client has and to speak their language.
Heather Hill - HR Consultant & Coach for Introverted Leaders
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I was doing live workshops before and I wasn't getting any leads or enquiries. You gave us a structure for a workshop, so I followed that structure and got a client. And the next time I did it I got 3 enquiries.
Anna, Career and Leadership Coach
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Sarah is inspirational, motivational and absolutely knows her stuff. She helped me set up my business and leave my corporate career. Would 100% recommend investing in yourself and Sarah.
Lisa, Wellbeing & Mindset Coach
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I've done quite a few business coaching courses and this is the thing that's actually worked. I was going through a bit of a drought and have had a really good flurry of enquiries since joining Fruitful Founder. I've seen a really big change.
Rachael, Wellbeing Coach and GP
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![Anna Hewitt]()
A lot of the internal noise, doubt and fear has dissipated. I've got a blueprint. I've got a strategy. I've got a heartbeat. It works. I've done things in the past that haven't had the same result.
Anna, Career and Leadership Coach
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“I feel focused, positive and clear now on who I want to help and how to talk to my dream clients. It's reignited the passion now I've defined my mission statement - it was in there somewhere! I've created my website using the journaling completed in the workbook and I now have a clear understanding of how to talk to my dream client which I didn't have before.
Pippa Mellor - Coach for Luxury Fashion Professionals
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You encouraged me to be myself, and then be even more myself. As a marketer, I’ve learnt so much about marketing since working with you. It was a sore spot for me as I felt I should know how to do it, but it's hard to market yourself.
Jen, Career and Fertility Coach
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My confidence has increased one hundred fold. To be successful, you can implement strategies that feel authentic and aligned. You can absolutely do it your way and achieve what you want to.
Hannah, Parental Support Coach
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This programme is everything from business skills to mindset to friendship. Sarah is generous, super-smart and has unwavering belief in us. I don’t know how I’ll cope when it’s over!
Jen, Career & Fertility Coach
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I realised that I DO have something valuable to offer the world. I rediscovered who I am, I rediscovered my self-confidence, and I rediscovered my spark. I feel calmer about my personal and business life after the coaching. I feel like I have a clearer direction.
Ross, Meaning of Work Consultant
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I feel more confident in the theory of how to grow my business and I've loved having an insight into other coaches work. It felt like having a team again and sharing our struggles along the way.
Charlotte May - Leadership and Team Coach
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Fruitful Founder has given me a framework and confidence to begin to create a me-shaped business. It's given me the confidence to use my sensibilities and vulnerabilities. They're my super-power.
Joanne Fentiman, Reiki & Mindfulness Coach
